• Our roots

    Dufferin Research had been specializing in online survey programming and the hosting of both stand alone custom research projects and continuous tracking studies for more than a decade. The firm was established in 2000 to provide these specialized services to smaller Market Research firms and consultants. Dufferin Research now deals with a wide range of clientele from international research organizations, to direct research buyers and users from global, national and local businesses and organizations (including NFP), in addition to our original target market. 

     When Dufferin Research started online research the industry was in its infancy. If you were online, dial-up access was the norm and rich media referred to the television networks. Fast forward a decade and internet based research is now the dominant data collection methodology globally. Today, broadband access and the use of rich media (in the form of video, audio and high resolution graphics) are the norm. The new frontiers are in mobile computing and semantic technologies. 

     The data collection services at Dufferin Research follow industry best practice principles, not available to those who program surveys in an adhoc fashion. The data is collected and stored within Canada. We can certify where the data is physically stored, where the backup copies are, who has had access. Moreover we can destroy any and all copies of the data upon request. Data stored in a cloud computing environment with head offices in foreign countries can offer no such guarantees.

  • Data collection

    Dufferin Research provides cost-effective, reliable services that include superior technical skills, excellent project management and have the sort of robust & secure infrastructure needed to succeed in this business. For further technical details see our capabilities page. But while we love the beauty of automation, and are masters of many programming languages, we still view ourselves first & foremost as a service company.

     We are 100% client focused. Your needs are what drive us. It's what we do. This philosophy has a price; service does not scale like technology. So we have come to terms with, and embraced the fact that we will remain a fairly small company. This is simply because what we do cannot be replicated on a large scale cost effectively. For Dufferin Research, hands on, means hands on.

  • Full service

    Over the past few years, Dufferin Research has been moving towards providing additional services. In addition to the traditional quantitative online data collection, Dufferin Research provides the full range of services typical found in full service market research firms. If the area of expertise exists in-house, we will provide beginning to end research from the consultative process up front to define your needs and the project scope, project & questionnaire design, to the analysis and delivery of the results.

    In June 2013, Dufferin Research Canada announced that Anna Frank, working for our Serbian sister company for the past two years while finishing her PHD doctorate, now is offering expert consulting in Canada in the fields of Environmental engineering, risk assessment, water resource management and protection, and all issues related to hydrology and climatology.

    She has had almost a decade of research and teaching experience at Faculty of Technical Sciences in the University of Novi Sad, Serbia and has contributed to many papers and conference presentations. Her published output includes such diverse and inter-disciplanary topics as Geo-Information Technology for Disaster risk Assessment, Modern environmental science- projects as way of communication between scientists and society, Biohazard waste management model, Transport velocity of persistent organic pollutants through atmosphere, The impact of titanium dioxide industrial on the environment and Greenhouse effect and climate change. In addition to her academic work she has managed several multi-countries projects funded by the European Union. Her work as consultant for Dufferin Research complements and expands upon her continued academic research and project management.

     

  • Assisted service

    Being typically Canadian, we can compromise to reach a solution that meets your needs.

     There is a middle ground between D-I-Y (Do-it-yourself) projects and full service research, that is more than data collection only. Starting with our Research Rabbit product (for employee satisfaction and engagement surveys) we developed a series of products where the client makes some of the design decisions alone within the software framework, then we evaluate, and execute the data collection and report the findings using a templated reporting structure that minimizes our labour thus lowers the cost for the user. 

    You do a bit more, you get a lot more, and you pay less.

  • Secondary research

    (1.0 to 3.0)

    Traditional secondary research is compiling data from known archival sources, it is akin to the steps you would take when writing an essay in school. 

    Version 1.0 was hard copy or electronic records usually in libraries.
    Version 2.0 is secondary research online (can I Google that for you?)
    Version 3.0 is the semantic web.

     Now we have the growing use of semantic software to scrap or data mine the web and glean insights through "smart" interpretation. Semantic software is used to conduct secondary research on steroids. The quantity of data online is so vast that no one can process it. But it is no magic bullet, like archival research of the past, this is merely collecting, classifying, and intrepeting that which already exists.

  • Your needs

    Surveys, however executed, are primary research, the creation of NEW data that for the moment at least is yours alone (see data collection, full & assisted service).

     Dufferin Research can assist in helping you choose when primary quantitative research is best, when you need secondary research, and if you do, which type. 

    We can also advise you when qualitative research may be better suited to your needs, and if a hybrid methodology would be best, and then of course we can conduct the research needed.

  • Our roots
  • Data collection
  • Full service
  • Assisted service
  • Secondary research
  • Your needs

What really causes aging?

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There are few physical differences among a group of first graders. But if you check out the same group 65 years later, their physical differences outnumber their similarities. Some will be the epitome of health, while others will be managing one or more chronic conditions. Some will be vigorous, while others will be lethargic.

As we get older, we become physically less like our peers. 

Why?

Most organisms, including humans, have parasitic DNA fragments called ‘jumping genes’ that insert themselves into DNA molecules, disrupting genetic instructions in the process. This phenomenon can interfere with the good health of the individual, causing numerous conditions, including cancer.

Now, a new study has documented how a protein called Sirt6 keeps these fragments (technically called retrotransposons) at bay. Better understanding this mechanism could be very important in fighting ageing.

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Dufferin Research - MIcrometeorology Study

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Study preview (from the introduction).

BACKGROUND OF URBAN HEAT ISLAND PHENOMENON

In the second half of XXth century urbanization reached significant level and because of this half of world population is under negative influence of urban environment, such as: pollution, noise, stress as a consequence of life style, modified parameters of urban climate, etc. (Unger et al, 2011a). As urban areas develop, artificial objects replace open land and vegetation. Among the parameters of the urban atmosphere the near-surface (1.5-2 metres above ground level or screen-height) air temperature shows the most obvious modification compared to the rural area (Oke, 1987). This urban warming is commonly referred to as the urban heat island1(UHI) and its magnitude is the UHI intensity (#Tu-r). This is a phenomenon where urban regions experience warmer temperatures than their rural surroundings. They are called urban heat islands because the warmer air in the city is surrounded with colder air (similar to island surrounded with water). The annual mean air temperature of a city with one million or more people can be 1 to 3°C warmer than its surroundings (Oke, 1997) and on a clear, calm night, this temperature difference can be as much as 12°C (Oke, 1987).

For the full report we have the original hi-res version (warning 143 MB)

icon Micrometeorolgy Study (hi res images) (143.19 MB 2014-06-03 14:55:33)

And a much more user friendly compressed low res version (recommended for reading)

icon Micrometeorolgy Study (low res images) (2.14 MB 2014-06-03 14:56:13)

capture

 

White paper: Environmental Assessment of Cloth vs. Disposal Diapers

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Intro:

In recent years there has been a growing awareness of the many environmental problems that exist such as global warming, ozone depletion, water and air pollution, excessive resource consumption and hazardous waste to name a few. These issues affect people, societies and ecosystems. Due to this growing awareness and its political importance, governments are trying to reduce this negative impact through various legislative measures. Similarly corporations are seeking to build a “greener” more sustainable image of the way they do business as more people seriously consider more eco-friendly ways of living and there is a greater support for more sustainable development. Finally there are the actions of the individual (who is a consumer) to consider.

 

The phrase “Think global, act local" (attributed to Scots town planner and social activist Patrick Geddes in 1915) is the best way that people as individuals can help to mitigate the problem. Since humans, in aggregate, are responsible for most of the environmental problems, yet we as individuals are directly responsible only for our own activities, it is important that each person takes responsibility for his or her actions and become aware that the individual (and their family unit) has a significant effect on the natural environment through choices he or she makes.

 

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Environmental Research & Consulting

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Dufferin Research is pleased to announce that Anna Frank, working for our Serbian sister company for the past two years while finishing her PHD doctorate, now is offering expert consulting in Canada in the fields of Environmental engineering, risk assessment, water resource management and protection, and all issues related to hydrology and climatology.

She has had almost a decade of research and teaching experience at Faculty of Technical Sciences in the University of Novi Sad, Serbia and has contributed to many papers and conference presentations. Her published output includes such diverse and inter-disciplanary topics as Geo-Information Technology for Disaster risk Assessment, Modern environmental science- projects as way of communication between scientists and society, Biohazard waste management model, Transport velocity of persistent organic pollutants through atmosphere, The impact of titanium dioxide industrial on the environment and Greenhouse effect and climate change. In addition to her academic work she has managed several multi-countries projects funded by the European Union. Her work as consultant for Dufferin Research complements and expands upon her continued academic research and project management.

 


 

Strategic Analysis for the Municipality of Kanjiza

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The municipality Kanjiza in Serbia is an overwhelmingly rural area with a rich tradition in agriculture and food production. Taking into consideration the geographical location of the municipality, as well as the climatic conditions, agricultural development has great potential. The development of the agricultural sector in the Municipality is supported by the Republic of Serbia and Vojvodina and the basic objective of the current development strategy (including the Municipality of Kanjiža) is to encourage agricultural and food production.

 

In order to help the development of rural areas such as Kanjiža, Dufferin Research recently conducted and submitted the results of the "Strategy for rural development and agricultural development of Kanjiža" and the results were announced by the Municipality of Kanjiža. The municipality plans to assist producers to improve existing practices and expand the current infrastructure, based on the field research conducted.

 

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