The whole sentiment of build a better mouse trap & the world will beat a path to your door is of course bullshit. You will die a very poor inventor of a very fine mousetrap that no one has heard of without marketing.

I speak from experience - been there before e.g. our facebook research engagment platform created in 2007 - what's that? was what I heard then, and had no marketing budget or plan for that matter and now everyone has this in some form (though still not a good as ours).

This time will be different. But not tonight.

Time to pack it in. World domination can wait another day :-)

Ciao