Long-term memory is supported by various regions in the prefrontal cortex, the newest part of the brain in terms of evolution and the part of the brain responsible for planning, executive function, and working memory. "A lot of people think the reason we're human is because we have the most advanced prefrontal cortex," noted Lee.
Read more: Study Reveals: Overthinking can be harmful to human performance
Consider that phone numbers with time and location information can be easily combined with Web searches and text message information to form a picture of where you are and what you're doing. No one needs to listen to the content of a call if they know everything else about you, like the fact that you've messaged a therapist several times this week, belong to a gun club, and gave money to a Tea Party candidate.
Read more: Buying Behavior Can Be Swayed by Cultural Mindset
People around the world, with both modest and comfortable incomes, reported being happier when they spent money on others than on themselves, say University of British Columbia and Harvard Business School professors who have popularized their findings in a new book, Happy Money: The Science of Smarter Spending.
Elizabeth Dunn, a UBC psychology professor, and Michael Norton, a marketing professor at Harvard Business School, have built on earlier studies to compile rare global evidence that people around the world experience emotional rewards from using their money to benefit others. New studies in Canada, India and South Africa, and analysis of data from 136 other countries provided new insights for their book.
Read more: GLOBAL RESEARCH: RICH OR POOR, GIVING MAKES YOU HAPPY